Simon Banoub

Chief Marketing Officer at StatsBomb

Simon Banoub has extensive work experience in marketing, particularly in the sports industry. Simon is currently serving as the Chief Marketing Officer at StatsBomb since 2021. Prior to this, they were a B2B/SaaS Sports Data & Technology Marketing Consultant at Simon Banoub Marketing, which they founded in 2018.

From 2016 to 2018, Simon worked as the Global Director of Marketing at Catapult Sports. Simon also held the position of Director of Marketing - Digital Sport at Sportradar AG from 2017 to 2018.

Before that, Simon was associated with Perform Group, where they held various roles including EVP Content & Corporate Marketing from 2015 to 2016 and Director of Marketing, B2B and Group from 2014 to 2015. Simon initially joined Perform Group after the acquisition of Opta, where they worked as the Director of Marketing from 2009 to 2014.

Simon's earlier career includes positions at PA Sport, where they served as the Head of Marketing from 2008 to 2009 and as the Marketing Communications Manager from 2006 to 2008. Simon started their professional journey at Leeds Metropolitan University, where they worked as an International Marketing Manager from 2004 to 2006 and as a Business School Marketing Manager from 2003 to 2005.

Simon Banoub has a diverse education history in the field of marketing. In 1997, they obtained a BA(Hons) degree in Marketing from Teesside University. In 2004, they pursued further education at Leeds Beckett University, where they earned a Professional Postgraduate Diploma in Marketing (CIM) with a focus on Brand Management. Following this, in 2009, Simon attended The Institute of Direct Marketing (IDM) to obtain a Diploma in Digital Marketing. In 2018, they completed a Marketing Week Mini MBA with Mark Ritson, specializing in Marketing. Most recently, in 2021, Simon pursued another Marketing Week Mini MBA, this time focusing on Brand Management. Additionally, Simon holds the certification of a Chartered Marketer from the Chartered Institute of Marketing, although specific details regarding when they obtained this certification are not provided.

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Timeline

  • Chief Marketing Officer

    January, 2021 - present

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