Greg E. Mills

Head Of Marketing & Partnerships at SuperTeam Games

Greg E. Mills has extensive experience in the gaming industry. Greg E. is currently the Head Of Marketing and Blockchain Partnerships at SuperTeam Games, where they lead marketing and partnership efforts for the development of sports games on the blockchain. Prior to this, Greg was the Chief Executive Officer of Nix Hydra Games, a venture-backed company that creates mobile games targeting young women. During their tenure, they raised $2MM in funding to expand the company's game portfolio.

Before Nix Hydra Games, Greg served as an Advisor for startups, providing guidance and expertise from 2017 to 2018. Greg E. also worked at IGT as an Advisor - Head of Social and Play for Fun, where they developed go-to-market strategies, product roadmaps, and sales plans for the company's social casino products. Additionally, they implemented an in-game loyalty program to drive traffic to land-based casinos.

Greg's previous roles include Head of Monetization at Goko, where they oversaw consumer marketing, customer acquisition, monetization, analytics, and community. Greg E. was also the VP of Business Development and Advertising at Digital Chocolate, where they led efforts to monetize non-paying game traffic through advertising.

Greg has a long history in the gaming industry, holding various positions at AOL and its acquired company Imagination Network. Greg E. served as Director (GM) of Games.com at AOL, managing the games group and its related positions from 1998 to 2011. Prior to that, at Imagination Network, they served as the Director of Product Marketing, reshaping content strategies and overseeing the development of community and marketing programs.

Greg's career began as a Product Manager at 3DO, where they set strategies and objectives for their internet gaming platform and defined marketing and user requirements for game products. Greg E. then moved on to become a Business Development Manager at The 3DO Company.

Overall, Greg E. Mills has a wealth of experience in the gaming industry, ranging from executive leadership roles to advisory positions, with a focus on marketing, monetization, and partnerships.

Greg E. Mills' education history includes a Bachelor of Arts degree in Economics from Pomona College. Greg E. also holds a Master of Business Administration degree from Santa Clara University, where they specialized in Marketing and Finance.

Links

Previous companies

Nix Hydra Games logo
IGT logo

Timeline

  • Head Of Marketing & Partnerships

    June, 2022 - present