Bryanna Emmerling

Bryanna Emmerling, MBA, has a diverse work experience spanning over 14 years. Most recently, they serve as the Director of Marketing at Tactics, an international skate, snowboard, and lifestyle retailer. In this role, they oversee the brand and digital marketing teams, including creative, paid marketing, content, branded goods, and third-party vendor partnerships.

Before joining Tactics, Bryanna worked at adidas for seven years in various roles. Bryanna was the Senior Trade Marketing Manager for adidas Fashion from February 2019 to March 2022, where they showcased their skills in trade marketing. Prior to that, they served as the Brand Communications Manager for adidas Originals from May 2017 to February 2019, focusing on brand communications. From August 2015 to May 2017, they were the Category Merchandising Manager for adidas Footwear, responsible for managing the footwear category.

Earlier in their career, Bryanna worked as the Wholesale Sales Manager at Nau Clothing from August 2011 to August 2015. Bryanna also gained experience in sales and marketing as a Sales + Marketing professional at Holden Outerwear from January 2009 to August 2011. Additionally, they worked as an Assistant Manager for E-Commerce at Exit Real World from 2008 to 2009 and as a Graphic Designer on a contract basis at Nemo Design in 2008.

Bryanna Emmerling, MBA has a diverse educational background. Bryanna holds a Master of Business Administration (MBA) from Willamette University. Prior to pursuing their MBA, they attended the Parsons School of Design - The New School, where they focused on graphic design. Bryanna also obtained a Bachelor of Arts (BA) degree in German Literature from Reed College. As part of their undergraduate studies, they participated in a study abroad program at Ludwig-Maximilians-Universität München.

In addition to their formal education, Bryanna has also obtained certifications in Google Analytics for Beginners and Shopping Ads from Google, further enhancing their knowledge and skills in the field.