Annabel Koh

Annabel Koh is an accomplished Account Director at Tastewise since November 2024, where the focus is on leveraging GenAI for consumer behavior analysis and product innovation in the CPG and F&B sectors. Prior experience includes roles as an Account Executive at AlphaSense and as an Enterprise Account Executive at Remesh, emphasizing AI-driven insights and agile research methodologies. Annabel also contributed to TrustSphere's business development and strategy in North America and Southeast Asia, specializing in relationship analytics and organizational network analysis. A background in sales and marketing at Forrester Research, along with earlier positions at VoucherWOW Pte. Ltd. and Synovate, rounds out a diverse career in business development and account management. Academic credentials include a BSc (Hons) in Mathematics and Economics from Nanyang Technological University Singapore.