Denise Joyner West

VP, Marketing at Technology Concepts Group International

Denise Joyner West is the VP of Marketing for Technology Concepts Group International, LLC (TCGi). She is charged with creating new business opportunities for TCGi through webinars, direct marketing, social media, and events. Denise has more than 20 years of marketing and business development experience in consumer product sales, brand management, and media marketing. She spent almost five years as Marketing Director for ESSENCE Communication, the parent company of ESSENCE Magazine. While reporting directly to the President, she helped develop several new revenue streams for the company, including a music label and a travel club. Denise spearheaded successful marketing and business development programs for the ESSENCE Awards TV show and the ESSENCE Music Festival.

Her brand marketing experience includes five years in brand marketing with Nabisco for products such as Fleischmann’s Margarine, Royal Desserts, and Squeeze Margarine. At Revlon, Denise launched the Clean & Clean skincare line’s Bar and Buff product. She was also responsible for the package re-design and reformulation of Mitchum Antiperspirant and Colorsilk Hair Color. Denise also spent five years with Loews Corporation’s Lorillard Division on the Kent and True brands. Previous to that she worked for Eastman Kodak as a business development manager in the copier division. Responsible for the Newark territory, she was able to secure a multi-year contract with PSEG.

Timeline

  • VP, Marketing

    Current role