Vanessa Villafuerte

Vanessa Villafuerte is an accomplished media professional with extensive experience in growth marketing and digital campaigns across various prominent companies in the entertainment industry. Currently serving as a Senior Media Manager at TelevisaUnivision since May 2022, Vanessa has successfully developed OTT media plans to support ViX subscription goals, guided advertising design, and presented insights to executives. Previous roles include Marketing Partnerships Manager at Peacock TV, where Vanessa led strategic marketing campaigns; Partner Marketing Manager for LATAM & Brazil at Starz, overseeing regional marketing strategies; and Digital Project Specialist at NBCUniversal, managing international digital campaigns for E!. Vanessa began a career in media at Univision Communications Inc., working in various roles that enhanced skills in marketing, production, and digital strategy.