Elyse Rethlake

Vice President Of Marketing & Executive Operations at CESO

Elyse Rethlake has a diverse work experience spanning multiple roles and industries. Elyse most recently worked as a Marketing Director at CESO starting in June 2023. Prior to that, Elyse held the position of Marketing Director at Fireside Hearth & Home from January 2020 to May 2023. In this role, they developed omni-channel brand and marketing strategies, led digital transformation, managed budgets and agency partnerships, and created sales tools for growth. Before that, they were a Sales Manager at Fireside Hearth & Home from February 2019 to January 2020, where they managed the P&L for the retail business segment and led a team of 8 to provide the best customer experience while driving new business growth through promotional strategies. Elyse also gained experience as a Senior Marketing Specialist at Polaris Industries from June 2017 to February 2019, leading model year launch marketing initiatives and managing media strategy and budgets. Prior to that, they worked at HNI Corporation in various roles including Trade Channel Marketing Manager, Product Manager, Channel Marketing Specialist, and Sales Account Manager, where they designed and executed retail programs, formulated product strategies, promoted channel demand, and drove sales and profitability. Elyse started their career as a Customer Service Representative at the College of Saint Benedict from January 2008 to January 2010 and also worked as an Events & Development Specialist at A Chance to Grow in 2008.

Elyse Rethlake completed their Bachelor of Arts degree, graduating Summa Cum Laude, at the College of Saint Benedict from 2007 to 2009. Their field of study was History and Writing. Prior to attending the College of Saint Benedict, Elyse also attended Dominican University from 2006 to 2007, although the specific degree and field of study during this time is unknown. In addition to their formal education, Elyse obtained a certification in Business Process Improvement in March 2015. Further details about the institution from which they obtained this certification are not provided.

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