Annette Kobylarz has extensive work experience in the CRM and e-commerce fields. Annette is currently the Head of CRM at Denby Pottery Company Ltd, where they are responsible for creating and implementing the CRM strategy and digital content for the UK omni-channel business. This includes launching a new CRM tool, developing email programs, implementing the new ESP system, conducting multivariant testing, ensuring GDPR compliance, and creating a content hub to optimize conversion rates.
Prior to their current role, Annette held various senior positions at Denby Pottery Company Ltd, including eCRM & Campaign Manager and E-commerce Manager. In these roles, they implemented the company's e-commerce platform, managed digital marketing campaigns, and developed the sales channel.
Before working at Denby Pottery Company Ltd, Annette worked as a Retail Sales Supervisor at Marks and Spencer.
Annette Kobylarz obtained their Bachelor of Arts (B.A.) degree in International Relations and Affairs from Keele University from 1989 to 1993. Prior to this, they attended Derby College, although specific details regarding the degree they pursued or field of study are not available.
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