Marlies Hooten

Marlies Hooten is an experienced Account Executive currently at The Digital Ring since April 2023. Previously, Hooten worked as a Category Marketing Specialist at Michaels Stores, focusing on seasonal category goals, strategy, and marketing efforts, while also acting as a key liaison for category vendors. Hooten served as an Account Manager at Schaefer Advertising Co., managing advertising campaigns for various clients in attractions, tourism, and the arts, and demonstrated strong project management and client communication skills. At PAVLOV Agency, as an Interactive Coordinator, Hooten oversaw multiple interactive projects, utilizing data analysis to strategize website architecture and monitor progress within timelines and budgets. Hooten's earlier experience includes serving as an Operations Specialist in the US Navy, overseeing tactical operations and data linkage during deployments. Hooten holds a Bachelor's degree in Communication, Advertising, and Public Relations from The University of Texas at Arlington and is currently pursuing a Master’s degree in Strategic Communication and Innovation at Texas Tech University.