Adrian Sheather is a seasoned data and customer intelligence professional with extensive experience in data management and strategic insights. Currently serving as General Manager of Customer Data and Customer Intelligence at The NRMA since December 2024, Adrian has previously held key roles at OFX from January 2016 to December 2024, including Global Head of Data and Insights and Head of Data Capability and Insights, where Adrian led the global data strategy and unified data capabilities. Additionally, Adrian was the Director of Rising Sun Workshop, emphasizing community-driven business practices, and contributed to optimizing online trading experiences at Westpac and digital strategies at Citi.
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