Adriana Peitl is an experienced creative director and brand strategist with a strong background in managing and leading design initiatives across various industries. Currently serving as the Head of Creative & Brand Experience at TOCCA since September 2017, Adriana oversees all aspects of creative direction, including branding, product packaging, and digital experiences, while collaborating with marketing, PR, and e-commerce teams. Prior roles include Global Design Manager and Regional Design Manager at Avon, where Adriana managed fragrance brands and packaging designs, achieving significant cost savings and enhancing consumer brand perception. Earlier experience includes positions at Gorillamo, FutureBrand, Nestlé Brasil, and Vogue, where Adriana honed expertise in identity creation, art direction, and team leadership. Adriana holds an MBA in Marketing and a Bachelor's degree in Design from renowned institutions.