Maria Helena Peixoto

Head of Marketing & Communication at Tonic App

Maria Helena Peixoto has a diverse work experience, starting from 2010. Maria Helena began their career as a Communication Manager at Unicer, where they managed internal communication, organized events, and contributed to the internal magazine. Maria Helena then worked as a Researcher at Fundação para a Ciência e Tecnologia before joining Sonae as a Communication, Brand, and Corporate Responsibility manager. At Sonae, they handled press relations, internal and external communications, and managed online tools and event organization. Maria Helena also played a key role in organizing important company events.

Maria then took on the role of Head of Marketing and Communication at Porto Escape Adventures, where they led marketing and communication efforts. Maria Helena also worked at the Faculty of Engineering, University of Porto, as part of the Image and Communication Department. In this role, they developed strategies for external and internal communication, managed media communication, and oversaw crisis management and communication.

Following this, Maria worked at Adclick, SA as a Content Writer, creating content for various platforms. Maria Helena then joined Habitissimo as a Content Development Specialist, where they focused on content creation and development. Later, they joined Católica Porto Business School as Head of Marketing and Communication, contributing their expertise in marketing and communication.

Most recently, Maria worked at Hyundai Portugal as part of the Communication and Marketing team. Currently, they hold the position of Head of Marketing & Communication at Tonic App, where they are responsible for leading marketing and communication efforts.

Maria Helena Peixoto completed their education in the field of communication. Maria Helena obtained a degree in Communication Sciences from Universidade do Porto, where they studied from 2006 to 2009. After that, they pursued further education and completed a post-graduation program in Corporate Communication at Porto Business School from 2009 to 2010.

In addition to their formal education, Maria Helena Peixoto obtained additional certifications to enhance their skills. Maria Helena completed an Intensive Course on Social Media Marketing Strategies from Get Digital - Agência de Marketing Digital in November 2019. Maria Helena also obtained a CAP - Certificado de Aptidão Profissional from CERTFORM - Escola de Formação Prática, although the specific month and year of completion are not provided.

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Timeline

  • Head of Marketing & Communication

    May, 2023 - present