Victoria Parker

Victoria Parker is currently the Business Development Director and Account Director at Total Negotiation Group. Victoria is responsible for managing matrixed global clients, developing commercial strategies, and delivering innovative solutions. Prior to this role, Victoria held various positions at Diageo from 2002 to 2018, including Head of Global Off Trade Customer Marketing and Global Shopper Marketing Manager. Victoria played a key role in developing growth strategies, leading marketing campaigns, and collaborating with global brands. Victoria's educational background includes a BA Hons in Business Studies from De Montford University and A Levels in Business, Geography, and French from Peter Symonds College.