CT

Cali Thompson

Senior Content Manager at TrueAccord

Cali Thompson is a Senior Content Manager at TrueAccord. Prior to joining TrueAccord, Cali was the Director of Marketing at Ntirety from November 2018 to December 2021. In this role, they developed and executed fully integrated channel marketing and digital marketing campaigns with the goal of driving attributable leads and revenue. Cali also oversaw the work external consultants, including web developers, freelancers and online platform vendors.

Before Ntirety, Cali was a Digital Strategist at RUNNER Agency from March 2018 to October 2018. In this role, they were responsible for developing digital marketing strategies for clients in a variety of industries.

Prior to RUNNER Agency, Cali was an Account Manager & Content Strategist at Insite Interactive from June 2014 to February 2018. In this role, they managed client accounts and developed content strategies for websites and digital marketing campaigns.

Cali Thompson has a Bachelor of Arts in Journalism: Strategic Communications from University of North Texas and a Bachelor’s Degree in Strategic Communications from Mayborn School of Journalism. Cali also has certifications from HubSpot in Content Marketing, Google in Google Analytics Individual Qualification, and Google Ads in Google AdWords. Lastly, they have certifications from HubSpot Academy in Inbound Marketing and Marketing Software Certification.

Cali Thompson reports to Naama Bloom, CMO. They are on a team with Kenneth Balibalos - Marketing Lead, Lauren Kitz - Marketing Designer, and Noelle Robillard - Communications Manager.


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