Jennifer Smith

A 25-year veteran in the advertising and media industry, where servicing clients has always been at her core, Jennifer is a brand steward, trusted and valued by not only her internal agency teams but by clients as well. Passionate about building relationships, and helping clients meet their overall business objectives and goals through digital innovation, analytics, and data-driven intel, she also understands the importance of being nimble, flexible, and a change agent.

As Underscore’s SVP of Client Success, Jennifer is focused on fostering the expansion of the agency’s engagements through effective listening, influencing, and relationship-building among clients, procurement, agency partners, and prospects.