Dagmar Luehrig

Dagmar Luehrig has extensive experience in the field of media monitoring, analytics, and insights. Dagmar is currently the Analytics & Insights Director at UNICEPTA, a global service provider in this area. Dagmar joined UNICEPTA in February 2020 and is responsible for delivering smart insights and driving better decision-making for leading companies.

Prior to their current role, Dagmar worked at Carma, where they held several positions over a span of 14 years. Dagmar started as a Trainee Analyst and Analyst in 2006, then progressed to become a Senior Analyst and later a Managing Analyst. Dagmar'sfinal position at Carma was Account Director, formerly known as Consulting Analyst, which they held from 2014 to February 2020.

Before joining Carma, Dagmar had a brief stint at Activity Breaks in 2005 as a Product Development Executive through a Graduate Development Program. Additionally, they had temporary work experience at Curata, PLS, and randstad from 2004 to 2005.

Overall, Dagmar Luehrig has developed a strong expertise in media monitoring, analytics, and insights through their various roles in different organizations.

Dagmar Luehrig started their education in 1998 at Fachhochschule Bochum, where they pursued a degree in Diplom-Betriebswirtin in the field of BWL / Business Studies. Dagmar completed their studies at Fachhochschule Bochum in 2004. In 2002, they enrolled at the University of Western Sydney for a year and obtained a Master's degree in International Business in 2003.