Director Of Digital Marketing

Director of Digital Marketing

TERM: Permanent

Communications Department

Union of Concerned Scientists

Bargaining Unit: No

The Union of Concerned Scientists (UCS) is an independent nonprofit that puts rigorous, independent science into action, developing solutions and advocating for a healthy, safe, and just future. We envision a peaceful, healthy, and just world where science serves people and the planet by guiding policy decisions, reducing risks, and improving lives.  

For over five decades, we have been working as scientists, engineers, economists, advocates, and everyday people to create and advocate for innovative, practical solutions to some of our planet’s most pressing problems—from combating global warming and developing sustainable ways to feed, power, and transport ourselves, to fighting disinformation, advancing racial equity, and reducing the threat of nuclear war.  Values informing our work include:  

• Science in the service of people and the planet.
• Justice and Equity for people of all races and incomes—now, and for future generations.
• Courage to take principled, science-based stands in the public arena.
• Integrity to always examine evidence critically, openly, and honestly.
• Democracy to promote a voice for all in government decisions.
• Action inspiring and mobilizing people to build a healthier, safer, and more just world.

The Position

Are you up a nonprofit marketing professional with expertise in designing and deploying creative and compelling digital marketing plans? Do you have a track record of setting ambitious, data-driven goals to build organizations supporter bases? Are you a creative thinker and doer? And maybe a bit of a science nerd? 

UCS is seeking a Director of Digital Marketing to oversee our five-person digital engagement team. In this job, you will work closely with the director of membership and associate director of digital engagement to create a strategic mobilization and advocacy strategy to engage and expand our supporter base. You will use your exceptional analytic skills to test approaches, monitor progress, and adjust strategies to maximize ROAS and other measures of impact.  

During your first 30 days

You will be onboarded through one-on-ones, team meetings, and strategy and process document reviews to gain a broad understanding of the organizational mission and internal operations, our science-advocacy brand, advocacy campaigns, how digital marketing and engagement fits within communications department goals, and scope of the Director of Digital Marketing’s role and responsibilities. You will meet and begin to work with our digital fundraising consultants in close collaboration with our membership team. 

Between Day 30-60

You will embrace the day-to-day responsibilities of your role with advice from the Chief Communications Officer, Membership Director, and Associate Director of Digital Engagement. You will oversee existing digital marketing strategies, take over as a primary gatekeeper for digital content, and oversight of digital team to ensure they are meeting annual goals. Working with and advising your direct reports (Associate Director, Email Marketing Manager, Digital Marketing Manager), you will develop a clearer sense of the success and challenges of supporter recruitment efforts as well as UCS’s supporter mobilization strategy. 

Between Day 60 and 90

You will continue to lead the day-to-day work, and also begin to assess our current digital marketing strategies. You will stakeholders in communications and development, our digital marketing consultants, and across the organization to begin annual planning and budgeting for fiscal year FY26 (October 2025-Sept 2026) to improve our supporter mobilization and retention ands well as our supporter recruitment efforts in FY26 and beyond.