Barbara Laken

Barbara Laken is a seasoned professional in sales and marketing, currently serving as the Director of Sales Effectiveness at United Airlines since August 2005. Laken's career at United Airlines has encompassed various leadership roles, including Regional Sales Director for the Midwest and Director of Meeting/Incentives & Small to Mid-Size Corporate & Diversity Sales. Prior to United Airlines, Laken worked as an Account Director at Point B Communications from 2003 to July 2005 and as Director of Marketing at The Mark Travel Corporation from 1994 to 2002. Laken holds a Bachelor of Business Administration in Marketing from the University of Wisconsin-Madison and a previous Bachelor of Business Administration in Marketing from the University of Wisconsin–Oshkosh.