United Overseas Bank
Leon Hamid is an experienced marketing professional with a robust background in the banking and retail sectors. Currently serving as Vice President and Head of Marketing for Business Banking at United Overseas Bank Limited since September 2018, Leon is responsible for developing comprehensive marketing strategies to drive customer acquisition and brand enhancement. Previously, Leon held roles at OCBC Bank, where responsibilities included product management for credit cards, driving engagement, and optimizing marketing expenditure. Leon's experience also includes positions at Citibank Berhad, The Gardens Mall, and Samsung Corporation, showcasing a wide-ranging expertise in marketing strategy, product development, and promotional campaigns. Leon holds a Bachelor's degree in Industrial Engineering from the University of Miami.
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