Peter Hinrichs

Peter Hinrichs has a strong background in finance and leadership roles. Peter currently serves as the Chief Financial Officer at Urban Farmer Foods since October 2021. Prior to this, Peter was the Chief Financial Officer at GSW Creative Corporation from June 2019 to October 2021, while also holding the position of Interim CFO from June 2019 to May 2020. Before that, they worked as the VP FP&A and ZBB at Dollar General from March 2016 to June 2019. Peter also has extensive experience at Mondelēz International, where they held various senior finance positions from 1991 to 2016, including Sr Director Global ZBB Cost Management, Sr Director Integrated Supply Chain Finance, and Finance Director Operations Asia Pacific, among others.

Peter Hinrichs attended the University of Kiel, Germany from 1984 to 1989. During this time, they obtained a degree in Business Administration and Management, General, known as Diplom Kaufmann.