Bill Anderson

Chief Marketing Officer at Velosio

Bill joined as Chief Marketing Officer in 2021 and is responsible for guiding brand, positioning and B2B demand generation strategy across Velosio’s direct and indirect channels. Prior to Velosio, Bill was a managing partner for OnTrack CMO, a fractional marketing leadership consultancy specializing in high-growth technology services companies. He is a veteran in the software services sector with 25+ years in marketing leadership roles for some of the largest and most successful VARs, Systems Integrators and ISVs in the Microsoft channel. Bill holds a Bachelor of Science in Marketing from the University of South Florida.


Work style

How I prefer to work


Mostly in a team

Qualities I value in my colleagues

  • Honesty
  • integrity
  • sense of humor
  • work ethic
  • self-motivation

My communication style

  • Casual
  • overcommunicative
  • transparent
  • persuasive

My pet peeves

  • Pessimism
  • close-mindedness
  • disrespectfulness
  • wastefulness


  • Chief Marketing Officer

    Current role

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