Melissa Fritts is an accomplished marketing professional with extensive experience in driving successful marketing strategies and digital transformations within various organizations. Currently serving as Marketing Manager at Verisk Maplecroft since April 2020, Melissa has redeveloped key annual campaigns and transitioned the company to a digital-focused approach during the COVID-19 pandemic. Prior experience includes a role as Marketing Communications Specialist at AkzoNobel, where significant growth in social media engagement and the implementation of automated processes marked notable achievements. Melissa holds dual Bachelor of Business Administration degrees in Marketing and Supply Chain Management from the University of Houston.
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