María Ruz Gracia

María Ruz Gracia has a diverse work experience spanning over several years. María currently holds the position of Digital Analytics & CRO - Nordics Cluster at Verisure since 2023. Prior to that, from 2021 to 2023, they worked as a Digital Analyst at Grupo GFT, specifically for the account of Toyota, where they developed KPIs and conducted ad hoc analysis to monitor and enhance digital assets.

In 2020, María was an Account Executive at Havas Group España, working with Vodafone. Before that, from 2019 to 2020, they held the role of Digital Marketing Executive at Structuralia. Their responsibilities included developing an internal Inbound Marketing strategy and overseeing content creation.

From 2018 to 2019, María worked as a Digital Sales Specialist at WAM We Are Marketing. Prior to that, they had a role as a Sales Representative at Avis Budget Group from 2017 to 2018 and as a Customer Service Specialist from 2016 to 2017.

María's earliest work experience was as a Formación Dual - Ausbildung at Hotel Novina Tillypark from 2015 to 2016.

María Ruz Gracia has a Bachelor's Degree in Tourism from Universidad de Córdoba, which they obtained from 2009 to 2013. In 2011 to 2012, they received an Erasmus Scholarship at Stenden University of Applied Sciences in Leeuwarden, The Netherlands. María has completed various certifications in digital marketing, including Hubspot Marketing Software Certified from HubSpot Academy in July 2020 and Google Ads (Búsquedas SEM Adwords) Marketing Digital desde 0 from Udemy in 2020. María obtained a Master's Degree in Marketing Digital from GADE Business School in 2019 and another Master's Degree in Digital Analytics from KSchool in 2020-2021. María also completed a course on SEO and Google positioning from Udemy in 2020 and a course on defining KPIs and objectives in the digital environment from Escuela de negocios digitales in 2020. Additionally, they completed a certification program offered by Google Actíva in December 2019.