Sumpa Sarkar

Sumpa Sarkar is an experienced analytics professional currently serving as a Senior Analytics Engineer at Vidyard since June 2021. Previously, Sumpa worked as an Analytics Engineer at the same company and held positions such as Reporting Analyst at Shoppers Drug Mart and Team Lead, Donor Care at Plan International Canada. Sumpa's expertise includes customer churn analytics, RFM segmentation, and the creation of actionable reporting dashboards for management. Prior experience also includes roles at Daniel Chocolates, Walmart Canada, and HSBC, with a focus on data analysis, customer service, and digital marketing. Sumpa holds a Master's degree in Political Science and International Development from the University of Guelph and has completed various certifications in Data Analytics and related fields.