Rubi Cohen

Rubi Cohen has a diverse work experience spanning over several years. Rubi most recently worked as the Head of Marketing at Vindicia starting in March 2020. Prior to that, they served as the Head of Global Digital Marketing at Amdocs from July 2016 to March 2020. Rubi also held the position of VP Marketing at Moburst from August 2015 to July 2016. Their responsibilities at Moburst included overseeing brand development and formulating the company's global go-to-market strategy.

Before joining Moburst, Rubi worked as the Global Campaign & Demand Leader at NICE Systems from May 2014 to August 2015. In this role, they drove the use of global paid digital media plans to improve business results and lead generation across various platforms. Rubi also contributed to guiding strategic and tactical decisions based on their understanding of the company's business strategies and industry trends.

Prior to their time at NICE Systems, they served as the Marketing Director at Digital Turbine EMEA from February 2010 to May 2014. Their responsibilities included developing marketing strategies, executing marketing and business development efforts, and leading the company's campaigns.

Rubi began their career as the Director of Partnerships & Marketing Content at Harel Moradi Integrated Marketing Communications from April 2008 to May 2010. This agency specialized in PR, New Media, and Content Marketing.

Rubi also worked briefly as an Assistant Press Secretary at the Municipality of Herzliya in 2006 and as a PR Manager at Lotan Images Ltd from 2003 to 2004.

Rubi Cohen attended the College of Management Academic Studies (COMAS) in Tel Aviv, Israel, from 2002 to 2005. Rubi completed their Bachelor of Arts degree in Media and Management Studies during this time.