Geoffroy Higueras

Geoffroy Higueras has a long and varied work experience. In 2005, they began their career with a stage as an assistant chef de produits Hansaplast for BEIERSDORF AG. In 2006, they completed a stage in marketing opérationnel for CHATEAU DE REY. In 2007, they became the Responsable commercial Suisse Romande for Würth Industrie Service GmbH & Co. KG. In 2009, they returned to CHATEAU DE REY as an Apprenti en viticulture-oenologie. In 2010, they took the role of Responsable Commercial Allemagne for Prima Vinae. In 2012, they became Directeur Commercial Allemagne for Boisset la Famille des Grands Vins. In 2014, they took the role of Continental and Eastern Europe, Russia Sales Manager for LES VIGNOBLES FONCALIEU. In 2017, they became the Export Area Director for Cordier by InVivo. Most recently, in 2021, they took the role of Retail & Key Account Manager Europe for Vinventions.

Geoffroy Higueras completed their Baccalauréat at Lycée Jean-Monnet in Strasbourg from 2000 to 2001. Geoffroy then attended Lycée International des Pontonniers in Strasbourg from 2001 to 2003, where they completed a Classe préparatoire aux Grandes Ecoles de Commerce - Voie scientifique. In 2003, they began studying at Montpellier Business School and obtained a DESCM in Marketing in 2007. From 2004 to 2005, they attended Hamburg University of Applied Sciences and earned a Diplom Kaufmann in Management International. In 2009, they completed a BTS Viticulture-OEnologie/ Apprentissage at Centre de Formation pour Adultes Agricole de l’Hérault, Montpellier, with a focus in Oenologie, viticulture, and anglais viticole. In 2016, they earned a WINE AND SPIRIT EDUCATION TRUST_ Level 2 from Vinecole. Most recently, in 2020, they obtained a WINE AND SPIRIT EDUCATION TRUST_ Level 3 from Bordeaux Wine Campus.