Erik Hagberg

Erik Hagberg is a seasoned marketing professional with extensive experience in demand generation and marketing operations. Currently serving as the Director of Demand Generation & Marketing Operations at Visa Europe since October 2024, Erik previously held similar leadership roles at Tink and Klarna, where responsibilities included leading teams focused on creating strategic marketing initiatives and generating new deals. At Klarna, Erik advanced through various positions, managing substantial teams and focusing on targeted deal generation, SME acquisition, and lead generation processes. Earlier career experiences include consulting roles at Nortal and Element, as well as digital marketing and brand management positions at Tieto and Nestlé. Erik holds a Master of Science in International Marketing & Brand Management from Lund University and a Bachelor of Business Administration in Marketing from Halmstad University.