Ruben Navarro Sanchez

Vice President Brand Global at Wallapop

Ruben Navarro Sanchez has a diverse work experience in various companies and positions. Ruben is currently working as the Vice President Brand Global at Wallapop, where they are responsible for the overall brand strategy and international expansion initiatives. Prior to this, Ruben held the role of Professor of Master Programs - Brand & Marketing at ESIC Business and Marketing School.

Ruben has also worked at PepsiCo as the CMO Rockstar Energy, Europe/Senior Director Marketing Beverages. In this role, they led the integration of the Rockstar Energy brand within the PepsiCo system, driving its launch and expansion in Europe. Ruben also set up and led the new Energy Beverages team formation in Europe.

Before joining PepsiCo, Ruben had a successful career at Nike, where they held various positions. Ruben served as the Director Brand & Marketing EMEA, Football, where they led the marketing efforts for Nike Football in the EMEA region. Ruben also worked as the Director Brand & Marketing EMEA, Esports & Gaming, where they explored new brand and business opportunities in the esports and gaming industry. In addition, Ruben was the Head of Brand EMEA, Nike Hyperadapt, responsible for the commercial launch of Nike's "Back to the Future" footwear.

Ruben's earlier experience includes roles at ASICS Europe BV, Hill International, Inc., Metro-3, S.A., and Gest S21, where they held various strategic and project management positions. Overall, Ruben Navarro Sanchez has extensive experience in brand strategy, marketing, and business development across multiple industries.

Ruben Navarro Sanchez has a strong education background with a focus on business administration, management, and strategic decision-making. Ruben obtained a Master of Business Administration (MBA) from IE Business School in 2009. Additionally, they completed a Strategic Decision and Risk Management Executive Program at Stanford University Graduate School of Business from 2014 to 2016, emphasizing strategy and general management. In 2012, they obtained a certification in Managing Successful Programmes (MSP) from APMG-International. Prior to pursuing their MBA, Ruben completed their Master of Science (MSc) in Architectural Engineering at Universitat Politècnica de Catalunya in 2010 and a Master's degree in Project Management in 2006. Ruben earned a Bachelor of Science (BSc) in Architecture from Universitat Politècnica de Catalunya in 2002. Ruben also attended Hult Ashridge in 2012 and EADA Business School in 2010 for additional professional development in organizational leadership and retail business management, respectively.

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