Cruz Arias

Cruz Arias is a Digital Marketing Manager at WellBiz Brands, Inc. since April 2024, having previously served as an Assistant Category Manager at soona from April 2020 to March 2024, focusing on creative strategy and managing creative talent. Prior experience includes roles as Creative Team Lead and Editorial Stylist Assistant at 303 Magazine, alongside a position as a Daniels Scholar Ambassador at the Daniels Fund. Cruz has also worked in visual merchandising and sales at H&M and in style consulting at Macy's, in addition to consulting on digital marketing for PonyPal and styling for J.Crew. Academic qualifications include a Bachelor of Science in Entrepreneurship from the University of Colorado Denver and a Bachelor of Business Administration in Strategic Design and Management from Parsons School of Design.