Victoria E. Valencia J.

Victoria E. Valencia J. is an experienced professional in user experience and product design, currently serving as the User Experience and Product Design Leader at Wenia since January 2023. Victoria has a strong background in the financial services sector, having held various positions at Bancolombia from September 2015 to January 2023, including Product Owner for the Bancolombia App and Digital Banking Platform Manager. Notable achievements include leading the creation of a Minimum Viable Product, implementing a design system that achieved 60% component reuse, and evolving digital channels for investment with an emphasis on user-centered experiences. Victoria's earlier roles include experience as a Business Banking Analyst at Valores Bancolombia and a process analyst at Victor Martinez Asesores and Compañía de Galletas Noel S.A.S. Victoria holds a specialization in Finance and an engineering degree in Processes from the Universidad Escuela de Administración y Finanzas y Tecnologías.