Analytics Intern (us) - Summer 2025

Who We Are

WillowTree, a TELUS Digital Company, is an award-winning digital product agency working to solve digital challenges for some of the world’s leading brands. We do this by launching new digital products, delivering personalized marketing, and harnessing the power of data and AI to transform their business. Some of our clients include HBO, National Geographic, Anheuser-Busch, and PepsiCo. Want to learn more about our work? Check out some of our outcomes and case studies! 

And guess what? In January 2023, WillowTree was acquired by TELUS Digital. Now, we have an unparalleled ability to deliver seamless, trusted, digitally-enabled experiences across any channel a customer might choose - be it mobile apps, websites, voice skills, chatbots, email, and more!

The Opportunity 

Our summer internship program gives current students the chance to make an impact by contributing ideas and adding a fresh perspective to real client projects. And just to make sure you’re advancing in your craft, you’ll have plenty of opportunities to spend time with team members in your discipline to discuss the latest trends in tech, all while having a 1-on-1 mentor relationship with an experienced Analytics Architect. Our Analytics team collaborates with clients and develops a robust analytics plan to track and measure progress. They aggregate and surface product insights, such as user behaviors, to guide multidisciplinary teams throughout the product development lifecycle. 

We understand our responsibility to create a diverse, equitable, and inclusive place within the tech industry, while pushing to make our industry more representative. Because of this responsibility, we need candidates who value diversity and inclusion through their work, team collaboration, or involvement in student organizations. 

*This is a hybrid position. This role is open in one location: Charlottesville, VA

Your Impact

• Help our clients achieve their product outcomes and business goals through product analytics and reporting
• Help create detailed tracking requirements for tools such as Adobe Analytics, Google Analytics, Mixpanel and Amplitude
• Create dashboards that tell the story of our clients’ digital products using tools such as Looker Studio
• Collaborate with a multidisciplinary team and learn the ins and outs of creating products people love
• You’ll get hands-on experience by working on real client work

Your Background

• You plan to graduate in Fall/Winter 2025 or later
• Interest in digital analytics and digital analytics tools or platforms (e.g. Adobe Analytics, Google Analytics, Mixpanel and Amplitude)
• The ability to clearly communicate and translate high-level business objectives to reportable metrics
• A keen eye for identifying data trends and the ability to investigate and articulate factors that may account for these trends
• Interest in mobile and emerging technology
• Have strong quantitative skills and high attention to detail
• You thrive in a team environment
• Are excited to jump in and contribute to ongoing projects
• You’re comfortable presenting your designs to teammates and clients

Bonus Points

• Experience with Adobe Analytics, Google Analytics, or any other digital analytics platform
• Experience in working with business or marketing teams for clients
• Adobe Experience Cloud Certifications

P.S. Even if you don’t have expertise in all of the qualifications listed, we value new perspectives and encourage you to apply. We’re committed to building a diverse company that reflects the diversity of our users. If you feel confident about a good amount of the bullet points above, we’ll ramp you up on the rest.

Why WillowTree?

We offer a place to be yourself.

Our differences, both visible and invisible, benefit our teams, our communities, and the products we craft. That’s why WillowTree strives to build a team with diverse backgrounds, skills, and perspectives. You’ll work hard here; however, we’ll balance that with a culture that supports your growth and cares about your well-being. We’re committed to creating an environment of inclusion — a place where every Tree can thrive.

Our summer internship program is an opportunity for you to work on real client projects and make a real impact on our organization all while receiving one-on-one mentoring from our full-time team members. Not only that, but you’ll have snacks galore and plenty of chances to socialize with your fellow interns — including fun outings during work hours. We’ll have you with us full time (think 40 hours a week for 11 weeks) and yes, it is definitely paid. Not a bad gig, right? 

WillowTree celebrates our differences and provides equal employment opportunities to all team members and applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Diverse teams build better products. We acknowledge that the tech industry especially lacks opportunity for those who are of non-traditional backgrounds and in underrepresented groups. In order to create the best products for everyone, we know that it's important for our team to reflect the diversity of our users, and we are committed to being the change we want to see.