Tony Ferreira

Tony Ferreira has extensive experience in digital marketing and e-commerce. Tony has held various managerial and leadership roles, including Senior Growth Director at WillowTree, where they focused on building customer experience capabilities using Adobe Experience Cloud. Tony also served as an Ambassador at MarketingOps(dot)com. Previously, Ferreira worked as Senior Manager of MarTech Solutions Architecture at Ziply Fiber, overseeing the technical strategy for marketing technology. Prior to that, they were the Sr. Director of Digital Product at Nutrafol, where they built and managed the ecommerce team and implemented an experimentation and personalization program. Ferreira also held roles at Shutterfly, Inc. as a Senior Manager of Product Analytics & Architecture, GSK as a Digital Experience Manager, French/West/Vaughan as a Vice President of Digital Services & Strategy, MetLife as a Manager of Online Channel Product Owner, Republic Wireless as a Sr. Manager of Digital Strategy, and Pace Communications as an Associate Director of Strategic Analytics. Throughout their career, Ferreira has demonstrated expertise in leveraging various MarTech platforms and driving data-driven decision-making.

Tony Ferreira obtained their Bachelor of Art degree in Business Administration from St. Andrews Presbyterian College, Laurinburg North Carolina from 2005 to 2007. Prior to that, they studied Business Management at Loyola College from 2003 to 2005. Tony Ferreira also has additional certifications in areas such as Programming Foundations: Databases, Fundamentals of Business Analysis, Hubspot Inbound Marketing, Digital Analytics Fundamentals, and Life Coaching.