Saloni Saraogi

Head of Digital Acquisition at WOOP

Saloni Saraogi has a diverse work experience spanning over several years. Saloni is currently working at WOOP, where they hold the position of Head of Digital Acquisition since July 2022. Prior to this role, they served as the Digital Manager for Ad Optimization at WOOP from September 2021 to July 2022, and as a Digital Marketing Manager from February 2021 to September 2021.

Before joining WOOP, Saloni worked at SmartBooths.in as a Brand Manager from January 2018 to February 2021. Saloni was responsible for managing the brand during their tenure.

Saloni also has experience working at JMD Design Desk Pvt Ltd, where they held the position of Head-Strategic Initiatives from February 2013 to May 2015. Saloni then joined Informate Mobile Intelligence Pvt. Ltd. as a Senior Researcher, where they worked from April 2009 to January 2013.

Saloni'searly career includes a role as a Research Manager at IMRB International from May 2007 to September 2008.

Overall, Saloni Saraogi has gained extensive experience in various roles related to digital acquisition, ad optimization, brand management, and strategic initiatives.

Saloni Saraogi pursued their education in a chronological manner, beginning with their Bachelor of Science (B.Sc) degree in Economics, Mathematics, and Statistics from St. Xavier's College, which they completed between 2001 and 2004. Saloni then went on to earn a Post Graduate Diploma in Management (PGDM) with a focus on Marketing and Finance from Xavier Institute of Management (XIM Bhubaneswar) from 2005 to 2007.

In addition to their formal education, Saloni Saraogi has obtained several certifications to enhance their skillset. Saloni completed "Facebook Ads & Facebook Marketing Mastery 2021" from Coursenvy in February 2021. Prior to that, Saloni earned a "Google Ads Certificate" from Udemy in November 2020. Saloni also acquired "The Fundamentals of Digital Marketing" certification, "Google Analytics for Beginners" certification, "Google Ads Display Certification," and "Google Ads Search Certification" in May, December, and November 2020 respectively, all from Google.

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Previous companies

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Timeline

  • Head of Digital Acquisition

    July, 2022 - present

  • Digital Manager for Ad Optimisation

    September, 2021

  • Digital Marketing Manager

    February, 2021