Bernadette Powers

National Director Of Sales, Consumer Products And Materials at X-Rite

Bernadette Powers, MBA has a diverse work experience spanning different industries and roles. Bernadette is currently serving as the National Director of Sales, Consumer Products and Materials at X-Rite, where they develop and implements strategic business development plans, prepares customer profiles, and collaborates with sales, marketing, and product management teams. Prior to this role, they held various positions at X-Rite, including Director of Services for The Americas, Global Business Development Leader for Color Services, and Global Marketing Consultant. During their time at X-Rite, they achieved growth targets, drove revenue growth through online channels, and executed marketing strategies to generate brand awareness and sales enablement. Before joining X-Rite, Bernadette worked as a Professor of Graduate Marketing Studies at Davenport University. Bernadette also gained valuable experience as the Marketing Communications Director at Checkpoint Systems, where they developed global marketing strategies and drove digital marketing efforts. Bernadette also held positions at DexYP, Oki Data Americas Inc., Philadelphia Home Art Garden, Admiral Insurance Company, and Westwood Tile and Stone, where they honed their skills in field marketing, industry marketing, and sales. Overall, Bernadette has a strong background in sales, marketing, leadership, and strategic planning.

Bernadette Powers holds a Master of Business Administration (MBA) degree in Marketing, which they obtained from Philadelphia University in 2005, with a GPA of 4.0. Prior to that, they earned a Bachelor of Business Administration (B.B.A.) degree in Marketing from Saint Joseph's University, graduating in 2002 with a GPA of 3.9. Additionally, they have obtained several certifications, including Social Media from HubSpot Academy in March 2019 and Six Sigma Green Belt, Six Sigma White Belt, and Six Sigma Yellow Belt from the Management and Strategy Institute in 2016.

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Timeline

  • National Director Of Sales, Consumer Products And Materials

    January, 2023 - present

  • Director Of Services, The Americas

    2021

  • Global Business Development Leader, Color Services

    2020

  • Global Marketing Consultant

    2019

  • Marketing Communications Director, Industrial And Appearance Markets

    2016