Federico Lara

Head Of Growth at Xe.com

Federico Lara is currently holding the position of Head of Growth at Xe.com. Prior to this, Federico founded and served as CEO of Alfred, a platform focused on providing the best discounts in the market to users regardless of their financial situation. Federico also has experience as a Product Manager focusing on payments at MACH, where Federico led initiatives that significantly increased user base and customer satisfaction. Additionally, Federico worked at Banco Bci as an Ecosystem Product Owner, implementing innovative integrations with Fintech startups. Federico has a Bachelor of Science in Industrial Engineering from Universidad Nacional de San Juan and has also completed additional educational programs in HTML/CSS and Ruby on Rails.

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