Kevin Duffey

Kevin is a successful entrepreneur and experienced business leader with deep sports media expertise. As founder of Saturday Football Inc., acquired by XLMedia in 2021, he built and led one of the largest independent digital sports media brands in the US college sports market. During his tenure, Kevin was responsible for business strategy, operation, M&A negotiations and commercial partnerships. He has created memorable 360-sponsorship marketing programs working with significant brands including Bud Light, Texas Pete, Dodge Ram, Toyota and Hilton Hotels. He started his career with Accenture in technology and analytics, and later worked in management and sales in the travel and experiences sector.