Andrew Hawn

Andrew Hawn is a seasoned professional with extensive experience in user experience research, strategy, and foresight within the technology and media sectors. Currently serving as Sr. Manager of UXR-CI Research at Yahoo since November 2023, Andrew leads the Media Strategy and UXR team, contributing to product launches and strategic insights. As Co-Founder of Metafo.re since September 2019, Andrew focuses on delivering actionable consumer insights. Prior roles include UXR - Strategy and Foresight Lead at Meta, where Andrew directed foresight projects for executive alignment, and President & Managing Director at Maru/Matchbox, overseeing research and strategy for high-profile media clients. Andrew's career also includes significant leadership positions at The Futures Company, Iconoculture, Comcast, and TechTV, complemented by a BA from the University of California, Berkeley.