Brit Parry

Beverage Marketing Manager at YETI

Brit Parry has a diverse work experience in the field of marketing and brand partnerships. Starting in 2012, Brit worked as a Brand Ambassador and Field Marketing Representative for Crispin Cider Company, where they organized tastings and samplings at beer and cider festivals and sponsored local events. From 2014 to 2017, Brit worked as a Field Marketing Manager for Pabst Brewing Company, managing accounts, conducting product samplings, and collaborating with various local businesses and communities in NYC. In 2017, Brit joined VICE Media as a Field Marketing Manager, executing events, setting up samplings, and establishing partnerships with influencers and promoters. From 2018 to 2020, Brit worked as a Regional Field Marketing Manager for Mike's Hard Lemonade, planning and supporting field marketing activations in the Northeast region and providing training and event plans. Following that, Brit joined Two Robbers Hard Seltzer in 2021 as a Field Marketing Manager and later became the Director of Field Marketing, overseeing sponsorships, brand partnerships, and community building. Currently, Brit is working at YETI as a Beverage Marketing Manager on the Community Marketing team, responsible for driving awareness and advocacy within the beverage industry by maintaining relationships with breweries, wineries, distilleries, coffee shops, influencers, and key retailers.

Brit Parry attended the University at Buffalo School of Management, The State University of New York from 2002 to 2006. During this time, they obtained a Bachelor's degree in Communication and Media Studies.

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