Spencer MacEachern

Spencer MacEachern has a diverse work experience in the advertising industry. Spencer started their career as a Strategy Intern at Lowe Roche in 2014, and later worked as a Research Analyst and Strategist at the same company. In 2015, they joined FCB Global as a Strategist and was responsible for developing launch strategies for OLG's instant games and repositioning Lotto 6/49. Spencer also served as a social strategist and community manager for Oreo and Ritz's Canadian content during the 2016 Team Canada Olympics campaign. In 2018, Spencer joined Zulu Alpha Kilo Inc. as a Strategist and later became the Strategy Director in October 2020. Currently, they are an Instructor at Miami Ad School Toronto starting from October 2021. Before their career in advertising, Spencer worked as a Custom Woodworker at RCM Woodworking from 2008 to 2013.

Spencer MacEachern has a diverse education history. From 2010 to 2014, they attended the University of Toronto, where they earned an Honors Bachelor of Arts (B.A.H) degree in International Relations and History. Continuing their education, from 2019 to 2021, they enrolled in the University of Toronto School of Continuing Studies and obtained a certificate in User Experience Design. In 2012, they also attended The G. Raymond Chang School of Continuing Education at Toronto Metropolitan University, where they pursued Strategic Marketing, though no specific degree is mentioned. Furthermore, in January 2023, they obtained a certification in Competitive Analysis and Keyword Research from Semrush.