Ingrid van der Werf

Ingrid van der Werf has a diverse work experience spanning over 20 years. Starting with their recent position as the Head of Insights & Research at Ad Alliance since 2020, they have been responsible for providing insights and analysis to support sales teams and management. Prior to this, they worked at RTL from 2013 to 2020 as the Manager Marketing B2B & Research, leading a team of marketing analysts. At Sanoma Media from 2005 to 2013, they served as a Senior Research Consultant, conducting consumer insights research and providing media solutions. Before that, at Sanoma Uitgevers, they held roles as a Product Manager and Marketing Services Manager. In their early career at UMC Utrecht from 1997 to 1999, they worked as a Stafconsultant HR. Overall, Ingrid brings a wealth of experience in research, marketing, and management roles across various industries.

Ingrid van der Werf began their education in 1992 at the University of Brighton, where they studied International Business. Ingrid continued their studies at the University of Amsterdam from 1993 to 1997, focusing on Business Economics.