ASSOS of Switzerland’s mission is to provide innovative, technically outstanding cycling apparel with meticulous, lean design.

Based in Ticino “Terra di Ciclismo”, Switzerland, ASSOS of Switzerland Gmbh was founded in 1976 with the creation of the first ever Lycra® cycling shorts. Thanks to its continued investments in R&D, the company has developed a number of innovations that have imposed the direction in which the bicycle industry has evolved – most of them are now industry standards: first Lycra® shorts (’76), first sublimination on a cycling jersey (’80), first Elastic Interface cycling short insert (2001), Choose your Comfort concept (2003), Project Starbust, the fastest cycling bodysuit on earth (2004), S5 the next cycling shorts generation (2008),  S7_S7 is a game changer (2014)  are only a few examples.

Today, ASSOS proudly provides the Total Cycling Comfort to more than 30 countries around the world.

Like with cycling, Assos works as a team that stands for a meritocratic, innovative, respectful, dynamic and fun workplace.

Apparel & Fashion

ASSOS of Switzerland GmbH

Andrea dal Bosco

Claire Deschamps

Berta Maso

Philip Smith

Hervé Domenighini

The Marketing and E-commerce Team at ASSOS of Switzerland GmbH is responsible for enhancing brand visibility, driving online sales, and ensuring a seamless digital shopping experience. They create and manage content, develop marketing strategies, and oversee the company's e-commerce platform. This team also handles customer service, web marketing, retail design, and community engagement to support global brand growth and maintain ASSOS’s reputation for innovation and excellence in cycling apparel.

Marketing and E-commerce Team

Sales Team

Finance Team

Marketing and E-commerce Team

About

Team members

Other teams at ASSOS of Switzerland GmbH

Sales Team

Finance Team