Attentive® is the AI-powered SMS and email marketing platform that delivers unparalleled messaging performance on the channels that matter most. Infusing intelligence at every stage of the consumer's purchasing journey, Attentive empowers businesses to achieve hyper-personalized communication with their customers on a large scale. Leveraging AI-powered tools, a mobile-first approach, two-way conversations, and enterprise-grade technology, Attentive drives billions in online revenue for brands around the globe. Trusted by over 8,000 leading brands such as CB2, Urban Outfitters, GUESS, Dickey’s Barbeque Pit, and Wyndham Resort, Attentive is the go-to solution for delivering powerful commerce experiences for consumers with the brands they love.
Attentive’s growth has been recognized by Deloitte’s Fast 500, Linkedin’s Top Startups and Forbes Cloud 100 all thanks to the hard work from our global employees!
Who we are
As the Director of Technology Partnerships at Attentive, you will lead a team responsible for growing an ecosystem of technology partners and strategic alliances that deliver value to our customers and support Attentive’s growth aspirations. Success requires the execution of a plan to develop, transform and accelerate the growth of our tech partners and alliances ecosystem, as well as carry the target for partner referred and influenced revenue. You will lead a team of (4) senior partner managers and build out the strategic alliance (business development) function. This role requires strong leadership skills, strategic thinking, the ability to build with an eye toward scale and collaborate effectively with cross-functional teams.
Why Attentive needs you
- Developing global strategy: Conduct market sizing, segmentation, and prioritization of partner segments. Define strategic initiatives to drive revenue growth with partners, in the core business and expanding into new verticals and markets
- Leading Partnerships: Establish and maintain strong strategic partnerships with key partners, collaborating closely with their team to identify opportunities and drive joint initiatives. Acts as the senior leadership point of contact for tech partners, aligning strategic goals and addressing their needs and concerns
- Building Business Development function: Define and execute a comprehensive business development strategy to unlock longer-term revenue growth with new partner categories incl. Cloud Partners, PE/VC firms, etc. Hire first BD team member
- Owning Tech Partner Program: Lead and drive our approach for Attentive Tech Partner Program, metrics, strategy, and planning
- Cross-functional influence: Collaborate and align with cross-functional stakeholders (sales, product, marketing and enablement) both within Attentive and within partner organization to maximize impact and build a long-term partnership. Bring feedback on opportunities and pain points to product and engineering to improve Attentive’s offerings
About you
- Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred)
- 10+ years of experience working with strategic Tech/ISV partners and building GTM relationships with revenue accountability, preferably within the Martech industry
- Proven track record of exceeding partner/channel and alliance revenue targets
- Strong understanding of marketing technology, trends, and best practices
- Excellent communication, negotiation, and relationship-building skills
- Strategic thinker with the ability to analyze market data and make data-driven decisions
- Demonstrated leadership experience, including developing a team and building a high-performing, supportive culture
- Willingness to travel up to 30% of the time for conferences, events, and partner visits