LW

Leslie Wu

VP Of IT & Marketing at Back of The House, Inc.

Leslie Wu has a diverse work experience spanning various industries and roles. Currently, Leslie serves as the VP of IT & Marketing at Back of The House, Inc. In 2022, Leslie also became an Enterprise Customer Advisory Board Member at Toast.

Prior to these roles, Leslie was the Senior Director of Software Engineering at Business Wire, where they rebuilt a legacy platform and led a team of engineers. Leslie was a Co-Founder of Umamit from 2018 to 2021.

Leslie also worked as an IT & Software Engineering Consultant at Dine Brands Global, where they developed IT strategic roadmaps and built software engineering teams. At Veggie Grill, Leslie served as an IT Steering Committee Member.

Before that, Leslie was the Chief Marketing Officer at Specialty's Cafe & Bakery, where they transformed the marketing organization and drove revenue growth. Leslie also held the position of Director of Software Engineering at the same company.

Leslie's earlier experience includes being the Director of IT and eCommerce at Microlease, and Sr. Manager of Marketing Technology at Charles Schwab. Leslie started their career as the Marketing/Web Application Group Leader at MetricTest.

Leslie Wu obtained a Bachelor of Arts degree in Applied Math with a Computer Science emphasis from the University of California, Berkeley. Additionally, Leslie holds certifications in Certified ScrumMaster from Scrum Alliance, obtained in December 2011, and Project Management from San Francisco State University, obtained in May 2008.

Links

Previous companies

Charles Schwab logo
Business Wire logo
The Veggie Grill, Inc. logo

Timeline

  • VP Of IT & Marketing

    April, 2021 - present