Susan Silhan

VP Of Sales And Marketing at Backal Hospitality Group

Susan Silhan has a diverse work experience in various roles and industries. Susan currently serves as the VP of Sales and Marketing at Backal Hospitality Group since September 2022. Prior to this, they were the SVP of Marketing and Communications at SCALE Healthcare from February 2019 to September 2022.

Before joining SCALE Healthcare, Susan worked at Facing History and Ourselves as a Senior Events Manager from September 2016 to February 2019. Additionally, they played a crucial role in building the Domaine Somm brand and reputation in NYC as the Event Marketing + Sales team member from September 2012 to September 2016.

Susan also has experience in the events management field, having worked at Apella by Alexandria. Susan held the position of Director of Events from May 2012 to July 2014 and served as an Events Manager from June 2010 to May 2012. During their time at Apella, they successfully managed event logistics and details, exceeded sales goals, and collaborated on strategic marketing plans.

Prior to their career in events management, Susan worked as a Senior Coordinator of Event Marketing at Jefferies from February 2007 to June 2010. Susan also served as a Sales Associate at CreditSights, Inc. from April 2005 to February 2007, where they supported the senior sales team and coordinated conferences.

Susan's work experience began in 2004 as a Consulting Assistant at ETB Consulting. Overall, their extensive background showcases their expertise in sales, marketing, event management, and brand building.

Susan Silhan earned a BA degree in English Language & Literature and Studio Art from the University of Virginia between 2000 and 2004. Additionally, they obtained a certification as a RYT-200 Certified Yoga Instructor from the Yoga Alliance in 2015.

Links

Previous companies

Facing History and Ourselves logo
Jefferies logo
SCALE Healthcare logo
CreditSights logo

Timeline

  • VP Of Sales And Marketing

    September, 2022 - present