Arancha Criado Martin

Senior Business Development - Martech/adtech, Engagement & Loyalty at BMIND

Arancha Criado Martin has a diverse work experience in sales and account management roles in various companies. Arancha began their career in 2004 at Globomedia as a Sales Account Executive and has since worked at companies like ADLINK, HD STUDIO, LG Electronics, and ledandgo. Arancha held positions such as Trade Marketing Assistant, Key Account Manager, and Senior Sales Account Executive, focusing on client management, sales, and marketing. Arancha is currently working at JAKALA Iberia as a Direct Client Director, specializing in digital marketing, digital advertising, and media activation.

Arancha Criado Martin earned a Licenciatura in Gesti贸n Comercial y Marketing from ESIC Business & Marketing School from 1999 to 2004. Arancha also completed courses in Revenue Management at IAB Spain Formaci贸n and Posicionamiento SEM SEO at ICEDM, although specific dates for these programs are not provided.

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