Gustavo Frisina

Global Head Of Consumer-patient Marketing at Carl Zeiss Meditec

Gustavo Frisina has extensive work experience in various marketing roles. Gustavo has worked as the Global Head of Consumer-Patient Marketing at ZEISS Medical Technology since 2023. Prior to that, they were the Head of Marketing International Sauces - Continental Europe at The Kraft Heinz Company from 2018 to 2022. Gustavo also held the position of Head of Marketing DACH at The Kraft Heinz Company from 2019 to 2020. Before that, they were a Senior Category Lead at The Kraft Heinz Company in 2018. Frisina also served as the Head of Marketing & Sales - Franchise Partner at Link Monitoramento from 2012 to 2020. Gustavo held the role of International Senior Brand Manager Schwarzkopf at Henkel from 2015 to 2018. Prior to that, they worked as a Group Brand Manager Skin Care at L'Oréal from 2010 to 2012. Frisina also worked at Beiersdorf, where they held the positions of International Brand Manager - Deodorants from 2009 to 2010, International Junior Brand Manager - Deodorants from 2008 to 2009, Assistant Brand Manager from 2007 to 2008, and Marketing Intern from 2006 to 2007.

Gustavo Frisina completed their Graduation in Brands Administration from ESPM Escola Superior de Propaganda e Marketing from 2002 to 2007. Prior to that, they pursued their College education at Fundação Educacional Dr. Raul Bauab - Jáu-SP from 1999 to 2001. Gustavo Frisina is currently enrolled in Hyper Island, focusing on Creative Thinking, starting from 2023. Additionally, they have obtained a certification in Artificial Intelligence for Marketing from LinkedIn in 2023.

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