Francisco Otondo

Francisco Otondo has a strong background in communications and marketing. Francisco has held various roles throughout their career, starting as a journalist at El Mercurio. Francisco then worked as a journalist and editor at Caras Magazine and Pontificia Universidad Católica de Chile, where they led the editorial redesign of publications and websites and served as the first community manager of the university. Francisco also worked as Deputy Editor at El Mercurio, where they organized a team and initiated the Campo web project. Francisco later transitioned to Teletón as the Coordinator of Canal Empresas, overseeing public relations for donor companies and significantly increasing fundraising and donor count. At Universidad de Chile, Francisco served as the Director of Corporate Communications at CMM, responsible for leading the Communications and Design Area and achieving significant growth in media appearances and website traffic. Francisco is currently the Chief Marketing Officer at Continuum HQ, where they are leading the marketing strategy and successfully repositioning the consultancy as a financial business consultancy instead of just a software factory. Overall, Francisco Otondo has a diverse range of experience in journalism, communications, and marketing, and has consistently achieved notable success in their roles.

Francisco Otondo completed a Master in Business Administration at Melbourne Business School in 2011. Prior to that, they obtained a Global MBA from Universidad de Chile in 2010-2011. Their earlier education includes a Professional Qualification in Journalism from Pontificia Universidad Católica de Chile, which they completed from 2000 to 2005, with a field of study in Social Communication.

In addition to their formal education, Francisco Otondo also has some certifications. Francisco completed courses in Google Ads Search, Creating Campaigns with Meta/Facebook Ads, and Google Analytics 4 at Platzi. Francisco also obtained certifications in Inbound and HubSpot Marketing Software from HubSpot Academy, with the Inbound certification obtained in October 2022 and the HubSpot certification obtained in December 2022. Francisco also has a Toefl certification, although the institution and year of obtaining it are not specified.