Jaclyn W. has extensive work experience in marketing and strategy. Jaclyn currently holds the position of Head of Marketing & Strategy at Cool Cats LLC. Previously, they served as the Head of Marketing at Gutter Labs. Prior to that, Jaclyn worked as the Product Marketing Lead for NFTs at Fabriik Money Button. Jaclyn also gained valuable experience as a Brand & Business Strategy Consultant at Jackman, where they conducted consumer research and developed brand strategies. Additionally, Jaclyn served as a Marketing Manager at Soldo, where they managed a content team and created marketing campaigns. Jaclyn has also worked as a Senior Brand Strategy Consultant at Prophet and as a Strategy Analyst at CPP Investment Board. Jaclyn began their career as a Merchandise Planner at Holt Renfrew and has also held positions at ScotiaBank and Manulife Financial.
Jaclyn W. completed their Bachelor of Business Administration (BBA) degree at Wilfrid Laurier University. Jaclyn then went on to pursue their Master of Business Administration (MBA) at IESE Business School, where they studied from 2017 to 2019. During their studies at IESE, Jaclyn had the opportunity to participate in an exchange term at China Europe International Business School (CEIBS) in 2018.
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