Shi Wei Tan

Shi Wei Tan has a wealth of experience in the sales and marketing field. In 2012, they began their career as a Financial Planner at AXA. After two years, they took on an internship at Vault Dragon Pte Ltd as a Marketing Intern. In 2014, they joined the Global Mobile Game Confederation [GMGC] as a Marketing Analyst. During their time there, they were responsible for content marketing, social media management, and was part of the team that organized China's largest B2B mobile games event and SEA's largest B2B Mobile Games Show. In 2015, they joined MoneySmart Group as an Integrated Campaign Lead, Performance Marketing Manager, and Performance Marketing Executive. In this role, they were responsible for digital campaign management and was in charge of MoneySmart.sg's digital marketing campaigns. In 2020, they moved to Xero as a Campaign Manager. Currently, they are the Head of Sales and Marketing at Cove.

Shi Wei Tan attended Victoria Junior College from 2008 to 2009. Shi Wei then attended the National University of Singapore from 2012 to 2015, where they earned a Bachelor of Business Administration (BBA) in Business Administration and Management, General. Afterwards, they attended NUS Overseas Colleges - Beijing from 2014 to 2015.