Emily Lutz

Emily Lutz is an accomplished media strategist with extensive experience in integrated media planning. Currently serving as Director of Integrated Media Strategy & Planning at DEPT® since November 2025, Emily has previously held senior positions at Albertsons Media Collective, where responsibilities included Senior Media Planning Manager for both New Media Solutions and CPG Campaigns. Prior to that, Emily worked as Integrated Media Planning Lead at Goodway Group and as Media Planning Supervisor for Google at Essence, along with various roles focused on media planning for Target. Emily gained board experience as a Junior Board Member at 4As and enhanced engagement strategies as Visitor Engagement and Event Manager for the Wisconsin Foundation and Alumni Association. Emily's academic background includes a Bachelor of Arts in Sociology, along with certificates in Business and Entrepreneurship from the University of Wisconsin-Madison.